Lissa Warren, writing in the Huffington Post, has it right:
I’ll tell you what does make my jaw drop: the seemingly widely-held notion that these book sections are being adequately replaced by blogs…. I read them often for news on new titles (and older ones I missed) and Q&As with authors. Many of them are also good for stories on publishing trends, which as a book publicist and editor I appreciate a great deal. But, for the most part, these blogs don’t actually review books. Instead, they cover the business of books, book culture, and the world of the author. Yes, they often link to reviews–but, ironically, they’re usually of the dead tree variety.
This is an aspect of litblogs I used to grumble about: It’s hard to argue that blogs are supplanting book coverage in newspapers when blogs rely so often on those very papers for something to write about. Want to crow about how you’re erasing the necessity and utility of a weekly book review? Take the reviews offline for a while and see how much you have to work with. (I know about the most notable exceptions, such as Bookslut and the Quarterly Conversation.) Now that I run a blog myself—now that I’m part of the same parasitic culture I used to take issue with—I understand the issues a little better, and I respect the different but vital roles each play. Reviewing, when you care, takes time; writing that takes time is still best suited for print, or at least a Web publication that has an editorial team structured much like a print publication. Blogging is often an off-the-cuff sort of thing, and I’m still less interested in hearing somebody spitballing an opinion about a book in a blog post (or in an Amazon review) than reading something that went through some sort of vetting process.
So Warren’s request that bloggers review books more often is well taken, but likely not something to happen for a while—at least with me. Because registering an opinion is something that anybody can do easily, without too much effort. Reviewing is labor, and I’m old-fashioned enough to still believe that labor ought to be paid for. (So is Scott Esposito, apparently, who, bless him, is figuring out a way to kick some cash to his contributors.) Find a way to get more money into the hands of more bloggers, and it won’t be hard to find more quality reviews.